Ads That Make Sense
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Well-executed campaigns increase profits. We create advertising that turns prospects into leads. We also help you convert those leads into paying customers.
Telling Your Story
Advertising is more than just headlines or sales pitches. Today's consumers are also concerned with WHO they buy from. We help you tell your story and engage your audience.
Bigger Is Not Better
Some cities are known for big flashy advertising agencies and big budget ad campaigns. In Austin, we're a bit more low-key city and practical. We care about getting results. As a result, small companies, as well as national brands, turn to us for our unique ideas and personalized service.
512-637-4224
We Want to Help
Everyone on our team enjoys working with small to medium-sized
businesses. We look forward to the personal interaction we have with
our clients
and knowing that the work we do makes a difference in
their overall business success.
What Works
Something that works for one company or industry may not be best suited for another. Don’t buy “one size fits all” advertising or marketing services. Choose a professional agency that tailors their approach to your needs.
When it’s time to hire an advertising agency, consider Quicklight Media. Our staff works for you.
We offer superior results because our approach allows us to serve each company
uniquely and leverage expertise from a variety of advertising disciplines, including:
• Broadcast and print media
• Social media
• Search engine marketing
• Internet display ads
• Tradeshow promotion
• Online video advertising
• Mobile advertising
Client: Pest Management Inc.
Problem: They wanted to expand their capacity and reformulate their brand. They were a single office in Austin, TX with a handful of employees. To expand, they needed more brand awareness with both commercial and residential property owners.
Solution: Focus efforts on commercial clients, and specifically, bed bug remediation. Enhance all promotional efforts with sharper messaging and brand assets. Then, design a social media presence to support online efforts. Create regional TV, radio, & internet ads that highlight the company’s unique differentiators, and optimize the ads to convert traffic to their most profitable services.
Results: Conversions soared with over an 50% increase in the first 90 days. Month over month sales have steadily increased across Texas and into nearby states. As a result of their online visibility, they caught the eye of National Geographic and were featured on a TV series for their work on bed bug remediation which gave them national exposure. They have since grown to over 40 employees, and now have multiple offices within Texas, Louisiana, and Florida.
12 Minutes 33 Seconds
Client: Ellis & Salazar Body Shops
Problem: They have numerous large national firms gaining market share and had not kept up with the latest technologies in media and marketing. Their brand is well established, but needed a refresh to be more engaging in an interactive world.
Solution: Create a series of TV & internet ads with a comedic angle, which also incorporated key messaging. Integrate their Interactive media channels and promotions, and increase online visibility and engagement.
Results: Their online traffic and following has improved by 450%. They receive weekly assistance as they transition into more interactive media, and their commercials have gotten rave reviews from the public. They are opened a fourth location and continue to grow.
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CASE STUDIES
This is a small sampling of our advertising work.
Client: Plantscape Formations
Problem: New business leads were stagnant for this well-established landscaping and lawn service company.
Solution: Optimize their website for conversions and then utilize internet ads to drive consistent web traffic. Focus on landscaping and xeriscaping, and allow lawn maintenance services to grow organically. Start with a low budget and then increase as warranted.
Results: Business is booming. With the website optimized, the ad campaign reduced the cost of customer acquisition by nearly 70%. In the first year, their schedule was filled and the crews were working every day of the week until dusk. They increased the ad budget only slightly in the second year, as the volume was already more than they could fully handle some months.
Client: Plantronics
Problem: They are an established brand, but were facing heavy competition in their space. In addition, their main products were becoming too price sensitive.
Solution: Create an advertising campaign that focused on their long history in the space of wireless headsets. Incorporate the origin of it all - their work with NASA and providing headsets for astronauts on the moon. This will remind the public that they were the innovators and not a fly-by-night company competing against big names like Cisco.
Results: Their commercials were met with rave reviews and helped them re-establish their brand in the market. They remain one of the most innovative providers of wireless headsets.
2 Minutes, 36 Seconds
