Faith Warren
Faith Warren

With a comprehensive background in digital analytics and interactive marketing spanning more than 18 years, Faith knows that online media trends continually change. She stays savvy on the cutting edge of the online marketplace to keep clients engaged with their audiences.

Faith understands that digital and social media are only as valuable as the results they achieve. She gives every client a personal focus to merge their business vision and personality into a successful and extensive media presence.

Digital Marketing, a Modern Kind of Advertising

Digital Marketing, a Modern Kind of Advertising

Is Digital Marketing a Gamble? It’s no secret that the digital world is becoming more intertwined with nearly every aspect of life and business. Nowhere is this truer than in the advertising world where digital marketing is more important than ever.Internet and email use are essential to our daily activities, and digital agencies that focus on advertising and communicating on these platforms are becoming more important to business. Analytics and online tracking systems allow businesses to successfully measure ROI on …more

Customer Reviews & Employee Incentives: Hand in Hand?

Customer Reviews & Employee Incentives: Hand in Hand?

  As a business owner, you know how important online customer reviews are to your brand’s image, and how they affect your overall marketing strategy. Facebook, Yelp!, Angie’s List, Google Places, Better Business Bureau (BBB)… the list of places for customers to leave reviews is extensive. The experience your customer has with each employee they encounter will determine what type of review the customer leaves for your business. Happy employees are good employees, and they are driving your business’s online …more

How Online Reviews Affect SEO (Search Engine Optimization)

  If you’re in charge of marketing for your business, you know it’s not optional to be using social media.   Hopefully you’re monitoring your company reputation on review sites too.  Did you know both of these activities are important components to help customers find you in search engine results?! How many people look at online reviews? A recent survey showed that 90% of buyers are influenced by reading online reviews.   Many turn to Google to begin their search which means …more

How to Turn Up the Heat Using Facebook Hashtags for Your Business

Facebook hashtags finally rolled off the assembly line and onto our computer screens.  With them come new opportunities to use social media marketing to build your business. By understanding a few simple points about using hashtags on Facebook you’ll be ready to get your business involved. What are Facebook hashtags? Hashtags are words used to organize similar ideas, events or topics.  They begin with a ‘#’ and are often found at the end of a post. When you see a …more

What Sticky Tape Taught Us About Video Marketing

Unless you’ve been living under a rock you know that video is quickly becoming one of the most popular ways people connect on the internet.  Statistics about online video consumption show that within three years 55% of online traffic will be videos. YouTube is now the 2nd largest search engine, which means that when your customers want information a lot of them are turning to YouTube first.  Over 1 billion of them last month, to be exact. Why is online …more

3 Quick Tips to Boost Your Online Marketing

Advertising your business using online marketing is important, but it can be an overwhelming task.  Where do you start?  What method is best to reach more customers online?  There are several strategies you can use for your online marketing plan; you can choose one or several to reach potential customers.  Start with three quick steps to give your online marketing a quick boost. 1. Blogging Blogging can be a great tool to attract new customers and establish yourself as an …more

3 Tips to Get Your Website on the First Page of Google

Do you want your website to stand out from the competition and be found by people searching online?  If the answer to that question is a resounding ‘yes!’ then you should be asking yourself how to get your website on the first page of Google.  If your website can’t be found by search engines, you’re missing the opportunity to connect with potential customers.  Those customers will turn to your competitors, those who are easier to find on Google and other …more

Why You Should Be Spying on Your Competitors

Why do your customers come to you?  Why should they choose you over your competition?  How can you see better results from your marketing? These questions can be easily answered when you arm yourself with competitive intelligence. Using the information you find, you can create a competitive analysis and develop an effective marketing strategy for your business based on the results. There are more ways to compete than on price alone.  By taking time to do a competitive analysis you’ll clearly …more

Split Testing: How It Will Make Your Business More Money

Once you’re happy with your company website, it’s unlikely the first thing you’re thinking about is making changes.  What if you knew that making small changes would make you money?  If you knew that you could improve sales by 27% (like this mobile phone retailer) the idea would be too appealing to walk away from! A great website is the backbone of your online presence. Optimizing your website for maximum conversion is the way to make it work for you.  …more

Why You Can’t Afford Not to Invest in Social Media Marketing

85% of customers expect businesses to be available on social media.  When you’re marketing your business in Austin it can be an overwhelming prospect.  Every day there are new opportunities competing for your attention.  Social media marketing should be one part of your marketing plan, without it you’ll be missing opportunities to connect with your customers which will impact your bottom line. Why is social media marketing important for my business? As a business owner you want your business to be …more